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Case study : Manufacturing in Eastern Europe
Our client, a Western European 1st tier supplier to automotive OEMs, identified multiple commercial opportunities in Eastern Europe, but lacked manufacturing capacity in the region to capitalize on its pipeline of potential sales prospects.
You & Me was hired by the client to assess the feasibility of installing manufacturing capacity in the region. Following a brief study, our team short-listed the Russian Federation as the most desirable operating location for the client.
We also secured support from the regional authority for our investments, identified multiple market entry strategies, and led negotiations for JV with a local strategic partner.
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